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    Home»Cryptocurrency»“They’re Still Sitting on the Same Old Rails”: Ripple’s Jazzi Cooper
    Cryptocurrency

    “They’re Still Sitting on the Same Old Rails”: Ripple’s Jazzi Cooper

    dfrancis36By dfrancis36June 13, 2024No Comments8 Mins Read
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    On the ground for XRP Ledger Apex 2024, we caught up with
    Jazzi Cooper, Lead Product Manager at Ripple X and a major driving force behind its ambitious mission. In an
    exclusive interview, Jazzi shared insights into Ripple X’s role in reshaping
    the financial landscape and paving the way for a future powered by blockchain
    technology.

    XRP Ledger Apex 2024

    Why Traditional Finance Needs a Disruption

    “Traditional finance rails today, as we know, are
    insufficient. Payments take multiple days if not weeks (…) and settlement is slow,” Jazzi remarked,
    setting the stage for a discussion on the urgent need for disruptive solutions
    in the financial sector.

    The bold promise of blockchain technology lies in its
    potential to revolutionize financial systems, a vision embodied by Ripple X and
    its dedication to the XRP Ledger. As traditional financial infrastructures
    strain under the weight of inefficiencies, Ripple X champions a future where
    transactions are swift, transparent, and decentralized. This ambition is not
    merely a theoretical exercise but a concerted effort to redefine how value is
    transferred and recorded.

    One of the main drivers for this charge is Jasmine Cooper,
    affectionately known as Jazzi, who heads the Institutional DeFi Products group.
    Her team’s mission is to cultivate a suite of products that capitalize on the
    unique strengths of the XRP Ledger, thus offering a robust alternative to the
    entrenched financial systems that dominate today’s markets.

    On Redefining Value Transfer

    “The XRP Ledger is purpose-built for value transfer.
    We think it’s a very ideal blockchain environment for the issuance, the
    movement, the trading of tokens,” Jasmine emphasizes, underscoring the
    platform’s suitability for disrupting traditional finance.

    Central to Ripple X’s strategy are three key product
    verticals: tokenization, financial protocols, and infrastructure. Tokenization
    involves the creation of digital tokens that represent real-world assets,
    offering a new avenue for asset management and investment. Financial protocols
    cover on-chain trading and lending, leveraging blockchain’s transparency and
    efficiency. The infrastructure vertical focuses on building the essential
    components, such as oracles and cross-chain bridges, which support the seamless
    operation of these systems.

    Out with the Old?

    “Most of fintech today, all of your neobanks, all of
    your digital wealth advisors, these have moved a little bit forward by offering
    nice UIs… But they’re still sitting on the same old rails.”

    As a stark contrast, one of the most exciting developments at Ripple X is the
    introduction of multipurpose tokens, a new standard designed for the
    tokenization of real-world assets.

    “We’ve introduced a new token standard called
    multipurpose tokens that’s purpose-built for tokenization of real-world
    assets,” explains Jasmine, shedding light on Ripple X’s commitment to
    innovation.

    This innovation allows metadata to be
    directly attached to the blockchain asset, ensuring a higher degree of
    reliability and utility. Such advancements pave the way for more sophisticated
    use cases, such as bond and equity tokenization, and open up new possibilities
    for asset management and investment.

    Accessible Blockchain for All: User-Centric Design & Financial Inclusion

    Shifting gears, Jasmine’s perspective on the interplay between technology
    and society underscores a fundamental truth: technology must align with user
    needs and expectations
    to achieve widespread adoption.

    “We ultimately have to meet people where they are in terms
    of their tolerance for usability, for risk, for trust, user experience that they
    demand across the board,” Jazzi added.

    This principle guides
    Ripple X’s development efforts. Instead of imposing complex, crypto-native
    solutions that might alienate everyday users, Ripple X aims to meet users where
    they are, providing intuitive and accessible products that leverage
    blockchain’s advantages without overwhelming complexity, thus emphasizing the
    importance of user-centric design.

    Financial inclusion is another cornerstone of Ripple X’s
    vision. By democratizing access to financial services, blockchain
    technology can empower individuals in regions where traditional banking
    infrastructure is inadequate or nonexistent. Decentralized lending protocols,
    for example, can offer capital to those who lack access to conventional
    financial institutions, thus fostering economic opportunities and growth in
    underserved communities.

    Looking ahead, Ripple X is poised to make significant
    strides in the realm of real-world asset tokenization. Upcoming announcements
    and projects promise to further integrate blockchain technology into various
    sectors, enhancing the liquidity and utility of digital assets. Additionally,
    the EVM side chain initiative aims to bridge Ethereum’s extensive developer
    community with Ripple’s robust infrastructure, creating synergies that could
    drive further innovation and adoption.

    Wrapping up

    In the face of skepticism and the noise surrounding
    cryptocurrencies, Ripple X’s commitment to practical, impactful solutions
    stands out. By focusing on real-world problems and developing technology that
    enhances user experiences, Ripple X is not only pushing the boundaries of what
    blockchain can achieve but also ensuring that these advancements are accessible
    and beneficial to a broad audience. The future of finance, as envisioned by
    Ripple X, is one where blockchain technology seamlessly integrates into our
    daily lives, enhancing efficiency, transparency, and inclusion in ways that
    traditional systems have long struggled to deliver.

    On the ground for XRP Ledger Apex 2024, we caught up with
    Jazzi Cooper, Lead Product Manager at Ripple X and a major driving force behind its ambitious mission. In an
    exclusive interview, Jazzi shared insights into Ripple X’s role in reshaping
    the financial landscape and paving the way for a future powered by blockchain
    technology.

    XRP Ledger Apex 2024

    Why Traditional Finance Needs a Disruption

    “Traditional finance rails today, as we know, are
    insufficient. Payments take multiple days if not weeks (…) and settlement is slow,” Jazzi remarked,
    setting the stage for a discussion on the urgent need for disruptive solutions
    in the financial sector.

    The bold promise of blockchain technology lies in its
    potential to revolutionize financial systems, a vision embodied by Ripple X and
    its dedication to the XRP Ledger. As traditional financial infrastructures
    strain under the weight of inefficiencies, Ripple X champions a future where
    transactions are swift, transparent, and decentralized. This ambition is not
    merely a theoretical exercise but a concerted effort to redefine how value is
    transferred and recorded.

    One of the main drivers for this charge is Jasmine Cooper,
    affectionately known as Jazzi, who heads the Institutional DeFi Products group.
    Her team’s mission is to cultivate a suite of products that capitalize on the
    unique strengths of the XRP Ledger, thus offering a robust alternative to the
    entrenched financial systems that dominate today’s markets.

    On Redefining Value Transfer

    “The XRP Ledger is purpose-built for value transfer.
    We think it’s a very ideal blockchain environment for the issuance, the
    movement, the trading of tokens,” Jasmine emphasizes, underscoring the
    platform’s suitability for disrupting traditional finance.

    Central to Ripple X’s strategy are three key product
    verticals: tokenization, financial protocols, and infrastructure. Tokenization
    involves the creation of digital tokens that represent real-world assets,
    offering a new avenue for asset management and investment. Financial protocols
    cover on-chain trading and lending, leveraging blockchain’s transparency and
    efficiency. The infrastructure vertical focuses on building the essential
    components, such as oracles and cross-chain bridges, which support the seamless
    operation of these systems.

    Out with the Old?

    “Most of fintech today, all of your neobanks, all of
    your digital wealth advisors, these have moved a little bit forward by offering
    nice UIs… But they’re still sitting on the same old rails.”

    As a stark contrast, one of the most exciting developments at Ripple X is the
    introduction of multipurpose tokens, a new standard designed for the
    tokenization of real-world assets.

    “We’ve introduced a new token standard called
    multipurpose tokens that’s purpose-built for tokenization of real-world
    assets,” explains Jasmine, shedding light on Ripple X’s commitment to
    innovation.

    This innovation allows metadata to be
    directly attached to the blockchain asset, ensuring a higher degree of
    reliability and utility. Such advancements pave the way for more sophisticated
    use cases, such as bond and equity tokenization, and open up new possibilities
    for asset management and investment.

    Accessible Blockchain for All: User-Centric Design & Financial Inclusion

    Shifting gears, Jasmine’s perspective on the interplay between technology
    and society underscores a fundamental truth: technology must align with user
    needs and expectations
    to achieve widespread adoption.

    “We ultimately have to meet people where they are in terms
    of their tolerance for usability, for risk, for trust, user experience that they
    demand across the board,” Jazzi added.

    This principle guides
    Ripple X’s development efforts. Instead of imposing complex, crypto-native
    solutions that might alienate everyday users, Ripple X aims to meet users where
    they are, providing intuitive and accessible products that leverage
    blockchain’s advantages without overwhelming complexity, thus emphasizing the
    importance of user-centric design.

    Financial inclusion is another cornerstone of Ripple X’s
    vision. By democratizing access to financial services, blockchain
    technology can empower individuals in regions where traditional banking
    infrastructure is inadequate or nonexistent. Decentralized lending protocols,
    for example, can offer capital to those who lack access to conventional
    financial institutions, thus fostering economic opportunities and growth in
    underserved communities.

    Looking ahead, Ripple X is poised to make significant
    strides in the realm of real-world asset tokenization. Upcoming announcements
    and projects promise to further integrate blockchain technology into various
    sectors, enhancing the liquidity and utility of digital assets. Additionally,
    the EVM side chain initiative aims to bridge Ethereum’s extensive developer
    community with Ripple’s robust infrastructure, creating synergies that could
    drive further innovation and adoption.

    Wrapping up

    In the face of skepticism and the noise surrounding
    cryptocurrencies, Ripple X’s commitment to practical, impactful solutions
    stands out. By focusing on real-world problems and developing technology that
    enhances user experiences, Ripple X is not only pushing the boundaries of what
    blockchain can achieve but also ensuring that these advancements are accessible
    and beneficial to a broad audience. The future of finance, as envisioned by
    Ripple X, is one where blockchain technology seamlessly integrates into our
    daily lives, enhancing efficiency, transparency, and inclusion in ways that
    traditional systems have long struggled to deliver.

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